Posts Tagged ‘embedded videos’

It’s a lot harder to find clean video plug trades who don’t use long videos or shitty tube embeds and in return my traffic takes a little dip like a roller coaster.

I’m considering letting in a trades who use those tube sites or long videos because I figure that if they don’t want sales and quality bookmark traffic, at least I still get them.  But I wonder about these few things:

1. If I associate my site with the sites who promote long videos and tube sites, am I harming the industry by being a secondary promoter? And if so, by how much, and how will it affect my business?

2. Will my conversion ratios decline, but ppc/dating/cams ad revenue increase? And how much time do I have before my ppc/dating/cams rates/conversions decline due to everyone else promoting them even more?

3.  AAW once paid a pretty penny, but now pays a much less because A) it’s been abused by webmasters who place ads in poor places which don’t convert for the advertiser and it also takes 100k daily to earn decent cash with AAW.

4. If I do succomb to the changing market and associate with websites who provide long videos, how long until this industry dies due to affiliate programs closing because they’re no longer making money because we’re no longer converting for them?

5. Am I trapped in a case of “if you don’t do it, someone else will?”

6. What are the benefits of associating with tube/long video websites, and do the benefits outweigh the harm possibly caused in the long run to the industry?

7. How do affiliate programs feel about this? I see one lawsuit from Teen Revenue against Red Tube, but I don’t see any other actions against the tube movement, so is it secretly embraced?

8. What are some creative ways to generate additional income if sales decline due to the user getting off on a poor quality and buffering long video?

Why have a huge bandwidth (bw) bill when lots of sponsors offer embedded videos? I canceled my media server months ago when more and more sponsors launched their Youtube style embedded videos. With this attractive, and profitable, service, now webmasters like us have one less bill to pay per month. And let’s face it, bw bills can get ugly like a fat drunk girl at the bar while you’re sober if you incur steep overages.

Then there’s tube sites who offer embedded videos too. Same benefit of not paying for bw, but there’s one major downfall – you can’t make any money either. AND, you’re giving a website a FREE advertisement and FREE traffic.

If you sold a banner that sends 5000 clicks per day, for 30 days ($150,000 hits), at industry standard $5 per k, you would earn $750.

Let’s say you embed a sponsor video and it receives 5000 clicks per day, for 30 days (150,000 clicks) and the sponsor pays $30 per sale and converts  and an awful 1:2000. You’d get about 75 sales and earn $2250.

Let’s try a tube site embed now and send it $150,000. What did you earn? Nothing. That’s right. Nothing. At. All. Jackshit, completely worthless to use.

The point here is that using tube site embedded videos is basically the dumbest thing you can do for your site and your business. Would you ever give away $750 worth of traffic? No. Would you ever give a trade partner 150,000 free traffic and get NOTHING back? No.

Would you be a smarter webmaster to sell traffic instead of giving it away for free? Yes.

Would you be even smarter webmaster to use sponsor embeds (or host your own if that’s in your budget) and double the income (even on a bad ratio)? Yes. (more…)